Tomorrow is the 4th of July, a holiday celebrating American independence, fireworks, and backyard BBQs. And like any good American holiday, consumers are ready to spend some money. The National Retail Federation (NRF) has been conducting its annual Independence Day survey with Prosper Insights & Analytics since 2003. The survey looks at the spending habits of consumers for holiday by different categories. According to the latest survey, 86 percent of Americans plan to celebrate Independence […]

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ABOUT THE AUTHOR

Blythe Brumleve
Blythe Brumleve
I've spent more than a decade in print, digital, and broadcasting. Now I help other companies build their online presence by generating leads, gathering insight and growing revenue.

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