Do you have email marketing on your to-do list? Or do you plan to set up some time to properly segment your emails knowing full-well you’ll never actually get to it? *feels seen* Yeah–I’m right there with you. But it’s that time of the year for...
Content marketing is always teaching us new tricks. This is why I wanted to share with you two segments from my recent co-hosting duties on Freightwaves’ Put That Coffee Down. We talk about the Barstool Fund that’s raising millions of dollars for small...
How do you prefer to do lead outreach? Cold calling? Email? Linkedin? On the recent Freightwaves ‘Put That Coffee Down’ Kevin Hill and I broke down a study from Logistics Marketing Advisors that surveyed 100 industry professionals on how they want to be contacted by...
Kicking 2021 off right–I’m offering one of the most important courses you can take during this time of the year: How To Audit Your Website. Before you invest thousands of dollars into your next website project, we’re gonna go through the auditing process...
Owner of Metromax Dispatch, Metromax Solutions, and Metromax Express Demarco Thomas sits down with The Digital Dispatch podcast to talk about his entrepreneurship journey, why outsourcing in logistics is important, and the opportunities in the last-mile sector. Many...
In our Freight Marketing Mistakes webinar, I talked about how asking for testimonials is a crucial part of any business. But many carriers aren’t proactive about requesting these so there are times when negative reviews seem to come more often than the positive...
Getting good graphics and video for your brand is tough work–especially in the trucking industry when a lot of the marketing follows the same copy-cat model. But the managing partner of Texas Media Foundry James Crowley is hoping to change that. He knows a...
COVID disrupted numerous industries and if you think it hasn’t affected marketing at all–I’ve got some waterfront property in Arizona to sell you. In this episode of Put That Coffee Down by Freightwaves, Digital Dispatch owner Blythe Brumleve joins...
Located just outside of Dallas, Texas, Rick Larkin is the CEO of BCB Transport. With near-perfect ratings on sites like Google and Facebook, BCB is known for how well they treat their drivers, promote safety, and reward performance. He was kind enough to join me along...
The holy grail of marketing and sales is getting someone to book a demo or ask for an RFQ. In this show, we’re breaking down some good examples of what you can implement on your website and where you can take advantage of industry misses. It’s something...
There are close to one million people working in the logistics field as an entrepreneur or in marketing and sales. Sometimes all three—all at the same time. Like many others, these professionals have had to adjust to working from home, managing a remote team, and...
Creating valuable content is tough, time-consuming work. But in this video, I’m going to break down three different hacks to help you produce more content,...
